ueducate logo png file for web site

SEO Optimization


Course Duration

6 months


5k / per month


SEO approach for search engine optimization. In simple terms it means the process of making better your site to increase its visibility when people search for products or services related to your commerce in Google Bing and other search engines. The better clarity your pages have in search results the more likely you are to garner regard and attract prospective and existing customers to your business.

SEO Benefits

Search engine optimization is an essential marketing interest to make a website or business visible on the web. But it also provides individual other benefits to companies.

Builds trust and credibility

Provides a competitive advantage

Reaches more people

Supports content marketing

Ranks better in local searches

How does SEO work?

Search engines such as Google and Bing use bots to creep pages on the web going from site to site collecting information about those pages and placing them in an index. Think of the index as a giant library where a cataloger can pull up a book or a web page to help you find truly what you’re looking for at the time.

Next system analyzes pages in the index taking into account hundreds of ranking factors or signals to determine the order pages should perform in the search results for a given query. In our library analogy the librarian has read every single book in the library and can tell you certainly which one will have the answers to your questions.

Main Types of SEO Otimization

On-page SEO Optimization: Anything on your web pages blogs product copy web copy.

Off-page SEO Optimization: Anything that happens away from your website that helps with your SEO strategy backlinks.

Technical SEO: Anything technical undertaken to improve search rankings site indexing to help bot crawling.

SEO optimization course outline

  • Digital Marketing Development
  • On-Page Optimization
  • Optimizing For Local Audiences
  • Optimizing International Audiences
  • Off-Page SEO
  • Freelancing
need help?