Video ads refer to short video clips that are created to attract considerable attention and engagement on various online platforms. In today’s digital age the world of advertising has experienced a significant revision. As online users are with a multitude of content video advertising stand out by being able to convey a message successfully and competently. Traditional forms of advertising such as television commercials and print ads are slowly dropping away and being replaced by new and innovative methods. These advertisements are specifically designed to be split and spread rapidly among internet users mainly through social media platforms. The objective behind video advertising is to create around a product brand or service leading to increased brand awareness and potential sales. 

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